No Storage Productions

With a blithe disregard towards following the supposed rules of film, No Storage productions has much to offer viewers through its experimental takes. Its birth came by way of accident in a communications class between the creators, Sonali and Meg. 

They bonded over their love of film, but at the time they considered it too unrealistic of a career to pursue. Still, their urge to delve into this shared interest grew from something to do in their spare time to becoming the center of their lives now, in time they decided to switch to a film major together.

“We just wanted to make something,” Sonali tells me. Meg agrees that it was them finding each other which motivated them, “Two people advocating for an idea is so much better than one.” 

They moved from being next-door neighbors who would stay up till 3 a.m. discussing film, to envisioning their creative work as a team – brainstorming ways their content could explore empowerment of females and the need for experimentation and daring in the industry. To them, their blending of ideas is meant to emphasize the extraordinary in even the most simplistic aspects of life. 

“It means two girls with a camera, it means shooting footage and finding our story in the edits, you don’t need weeks of pre-production to make something cool.”

The shorts they put out encapsulate this creative direction, in which they encourage an approach to film that gravitates towards their narrative through colorful productions and settings. Their plan is always to hold onto a spontaneity which will allow them the freedom to find something worthwhile in the process. True to their creative outbursts, the co-founders of No Storage explain enthusiastically how they decided on a crew name an hour before creating their first film short called “Bowl of Surreal.” 

Moved by aestheticism, they came upon its concept – which relies on the colors of cereal boxes to create outward representations of them in their character’s mind while she is high. They called out of work to go to the dollar store that day, and bought various kinds of cereal boxes for the focus of this story. It is Sonali and Meg’s tendency to spiral into ideas and hone their ability to create a story from that; ultimately; bonding them as a team.

They are both interested in portraying life in a highly imaginative and fun way, but are also falling into more rigorous patterns in which they hope to explore film through themes like coming-of-age, horror, and comedy. They complement each other’s talents perfectly as Sonali focuses on the visual-related aspects of their work through a directorial role – while Meg constructs the storytelling and production design.

Corina Enriquez — February 15th, 2022